No verified B2B case study is published yet for this specific page. We'll add one here once a project completes and the outcome is confirmed with the client — see content/claims-register.md for how we gate proof before it ships.
B2B website design that wins the deal before the sales call
B2B buyers don't decide alone. Your site needs to hand a champion the material they need to sell you internally — to a boss, a procurement team, a committee that has never heard of you.
Fixed scope · direct senior access · documented handoff
What the engagement protects
Clarity before production
Decisions tied to the buyer journey
Measurement built into delivery
Evidence status
Proof before promotion.
The site works for you. It doesn't work for your buyer's committee.
Start with the observable business problem. The right intervention becomes clearer once the friction is named precisely.
What changes
Concrete changes your team and buyers can recognize.
A page for every buying stage
Awareness, evaluation and decision-stage visitors land on different pages with different depth — a first-touch visitor doesn't need a pricing calculator, and a champion mid-evaluation doesn't need a hero video.
Proof your champion can forward
Case studies structured around the outcome a committee cares about — cost, risk, time — not a generic "they were great to work with" quote.
Forms that qualify, not just capture
Progressive fields tied to your actual sales process, so a lead lands in your CRM with the context sales needs to run the first call.
A site your marketing team can run
Structured content, not a page a developer has to touch for every update — new case study, new integration, new pricing tier.
Message architecture by buying stage
Case study / proof page template
Progressive lead-qualification forms
CRM and marketing-automation integration
Solutions and industries page architecture
Sales-enablement page (security, compliance, integrations)
Analytics events mapped to your funnel
CMS setup your marketing team owns
Message architecture by buying stage
Case study / proof page template
Progressive lead-qualification forms
CRM and marketing-automation integration
Solutions and industries page architecture
Sales-enablement page (security, compliance, integrations)
Analytics events mapped to your funnel
CMS setup your marketing team owns
How we get there
Each phase closes a decision before the next one begins, keeping scope visible and avoiding expensive surprises.
Built to fit your stack
HubSpot / Salesforce integration · Marketo & Pardot compatible forms · Headless CMS options · SSO-ready for gated content · GA4 & server-side event tracking
01
Map the buying committee
We identify who actually needs to say yes — champion, economic buyer, technical evaluator, procurement — and what each one needs to see before they'll move to the next stage.
02
Architect the message, not just the pages
A site structure organized around buyer questions and stages, not your org chart. Every page has one job.
03
Build the proof system
Case study and testimonial templates that make it fast to publish new proof as it comes in, instead of a one-off design project every time.
04
Wire the funnel
Forms, CRM fields and analytics events that match your actual sales process, so marketing and sales are working from the same lead data.
05
Launch and hand off
Documentation and a working CMS so your team can add case studies, update pricing, and launch new solution pages without another development request.
Timeline
Message architecture & IA
1–2 weeks
Design & build
3–6 weeks
CRM / automation integration
1–2 weeks, in parallel
Timelines widen with the number of solution/industry pages, the complexity of your CRM setup, and how many stakeholders need to sign off on messaging before build starts.
What it costs
B2B sites vary more than most because the message-architecture work scales with how many buying committees and solution lines you sell into. We scope it against your actual sales process and CRM setup, not a generic package, so the quote reflects the number of stakeholder-facing pages you actually need.
Questions that shape the decision
Clear answers before a sales call, so the conversation can focus on fit rather than fine print.
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How is this different from a regular company website?
A regular company site is written for one reader. A B2B site is architected for a committee — different pages answer different stakeholders' questions, and the proof (case studies, security info, integrations) is structured to be forwarded internally by your champion.
Make the next decision easier.
Tell us what is working, what is getting in the way, and what the business needs the page to do next.
Get a Project Estimate